As part of Instagram’s annual partnership with the Met Gala, we collaborated with Vogue and photographer Grace Ahlbom to capture a group portrait, individual talent portraits, and a social-first film celebrating the night’s cultural impact and collective energy. Designed to live natively across Instagram and Vogue’s platforms, the content generated more than 80 million views and became one of the most widely shared social moments surrounding the event.
Role: Creative Director




As part of Instagram’s annual partnership with the Met Gala, we collaborated with Vogue and photographer Grace Ahlbom to capture a group portrait, individual talent portraits, and a social-first film celebrating the night’s cultural impact and collective energy. Designed to live natively across Instagram and Vogue’s platforms, the content generated more than 80 million views and became one of the most widely shared social moments surrounding the event.
Role: Creative Director